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Shell Pearl GTL

Design and art direction for an interactive experience which would inform a high-profile audience about the largest GTL plant in the world, at its official inauguration in November 2011.

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The installation consisted of a beautifully-crafted 4.5m² scale model of the plant, made of 1,600 Perspex blocks.

The installation consisted of a beautifully-crafted 4.5m² scale model of the plant, made of 1,600 Perspex blocks.

  Agency  Imagination   Role  Art direction / Design / Animation   Credits   Creative Director:  Jiri Bures  Art Director:  Neil Wilson  Animator:  Chris Johnstone / Jesper Lindborg  Tech Lead:  Matt McGuire  Developer:  Andy Law / Filipe Lima / Les Smithson  Environmental Creative Director:  Paulo Pimentel   Awards  D&AD Nomination / In Book Cannes Bronze Lion in Design

Agency
Imagination

Role
Art direction / Design / Animation

Credits
Creative Director: Jiri Bures
Art Director: Neil Wilson
Animator: Chris Johnstone / Jesper Lindborg
Tech Lead: Matt McGuire
Developer: Andy Law / Filipe Lima / Les Smithson
Environmental Creative Director: Paulo Pimentel

Awards
D&AD Nomination / In Book
Cannes Bronze Lion in Design